Social media manager and copywriter, passionate about the digital world and writer for fun.
I was part of the team that created one of the first advertising campaigns made through Snapchat in Brazil. I also worked in one of the largest Brazilian digital agencies; that is located in several countries.
But, above all, I'm hardworking, dedicated and passionate about what I do.
Social Media Manager and Copywriter - KLIMT Publicidade (Brazil)
June 2017 - August 2017
I worked with clients such as Sicoob Credijustra (a credit union), Grupo Orion (an engineering and technology company) and Colégio Objetivo DF (a school). I managed and produced the contents of their social media (Facebook, Instagram, LinkedIn and others). I wrote and planned the social media guidelines, and produced the text for advertising pieces.
Intern Copywriter - Settegraal 2.0 (Brazil)
February 2016 - May 2016
I worked as a Copywriter doing short copy, scripts for TV commercials, social media content and creating concepts for campaigns for retail clients and the newspaper of the city of Brasilia.
Copywriter - Bertoni Design (Brazil)
November 2015 - December 2015
Intern Social Media Copywriter - Isobar Brazil, Brasília
February 2015 - November 2015
I was a intern Copywriter in Social Media, mainly working with the Bank of Brazil, CCBB (Cultural Center Bank of Brazil) and Embratur (Brazilian Institute of Tourism). In addition, I helped with Secom (Secretary of Communication) and other clients.
Copywriter - Doisnovemeia Publicidade (Brazil)
June 2013 - August 2014
I worked on campaigns both online and offline. I worked with several clients, but the main one was WWF (http://bit.ly/2hQ4OYo), where the campaigns were entirely online. I was part of the creation and promotion group of the 9th Creation Almanac: one of the first publicity actions that used the Snapchat social network in Brazil. I was also part of the trainee writing training.
Social Media Bootcamp – Miami Ad School Toronto
September 2017 - present
Facebook Blueprint
September 2017 - present
Twitter Flight School
October 2017
Social Communication, Advertising – University of Brasília (Brazil)
2013 - January, 2017
Social Media Course – Brasília Marketing School (Brazil)
2017 - 12 hours
Yakuza: Creative Processes Course – Perestroika (Brazil)
2016 - 42 hours
Creative Copywriting Course – Brasília Marketing School (Brazil)
2014 - 12 hours
RESUME
Professional
info
Work
experience
Education
Skills
Facebook Blueprint Certificate
Twitter Flight School Certificate
Microsoft Word
Microsoft Powerpoint
Microsoft OneNote
Keynote
Pages
Languages
Advanced/fluent English
Basic French
First language - Portuguese
Best Results
2nd place of the Columnists Award (Brazil) – "Ticket Guard Promotion"
2014
Case: http://bit.ly/2xNe4Tg
Prize: http://bit.ly/2z6hCBx
The "Ticket Guardian" was a promotional action for the Creative Almanac, an advertising event that brings references from the advertising market to Brasilia. In order to always innovate, the promotion was aimed at young people who still did not know what they wanted for their future, which were lost. So the action was made through social networks, but its main focus was Snapchat, which was on the rise at the time and was a new media. The action was based on a storytelling whose main character was the platypus Washington, the gatekeeper of the tickets. Doisnovemeia was the first advertising agency and the second company in Brazil to use Snapchat for advertising. I worked in the campaign's strategy part, along with the Social Media team. In addition, I was one of the campaign's copywriters.
Languages
Basic Level French – Cultura Francesa (Brazil)
2016 - 2017
University of Michigan Certificate of Proficiency in English
June, 2011
Advanced/fluent English - Casa Thomas Jefferson (Brazil)
2002 - 2010
First language - Portuguese